Tesco Mobile launches free 4G

30 January 2014

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From 30th January, we will be making 4G free for new and existing customers.4G logo

As the first MVNO to introduce 4G, Tesco Mobile is now offering more customers the opportunity to benefit from quicker speeds and larger data allowances, by providing 4G at no extra cost on all Pay Monthly and SIM Only contracts. 

The deal is the latest move in Tesco Mobile’s ambition to make 4G easily accessible for all its customers.

Customers can choose to use 4G and pay from as little as £7.50 a month with a SIM Only tariff that gives 250 minutes, 5,000 texts and 500MB data, with no long term contract commitment. 

Over the coming weeks, in addition to free 4G, the network will be:
•    Launching 4G data bundles for Pay as you go customers
•    Enhancing its range of 4G enabled devices, launching handsets such as the Sony Z1 compact and Moto X to offer a wider variety of high-spec phones on affordable 4G tariffs

Simon Groves, Chief Marketing Officer of Tesco Mobile says: 

“After giving customers the chance to try 4G at their own pace with our flexible 4G tariffs, we’ve seen people really benefit from what it has to offer. 

“Customers should be able to expect more from their mobile network, so as we see demand for 4G become more widespread, we wanted to take a different approach. 

“Introducing free 4G is a clear example of our intention to provide all of our customers with the very best at no extra cost.

“As a network we hope that this move will challenge others in the market and encourage the industry to follow suit. We want to see 4G with no extra cost become the norm and networks making the very latest technologies accessible for all.”

The current £2.50 4G premium will be lifted on 30th January 2014. Existing customers will receive a credit on their monthly statements. 

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